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About Us
Bonjour began with a small bakery and limited production equipment, founded through a collaboration between Thai bakery chefs and French master chefs specialising in puff pastry and Danish.
Handcrafted with love, baked to perfection
Bonjour began with a small bakery, founded through a collaboration between Thai and French chefs.
Driven by continuous innovation, Bonjour combines frozen dough technology with traditional technique.
From humble beginnings, Bonjour has grown into a fully integrated bakery business nationwide.
Our Craft
Every Bonjour pastry starts the traditional way, shaped by hand from quality local and imported ingredients.
We pair that craft with advanced frozen dough technology, so each store can bake fresh through the day while the flavour and texture stay true to French-style baking.
Invested through Dusit Foods to support Bonjour's growth.
Our Partners
Bonjour's strong foundation and business model have earned the trust of Dusit Group. Through Dusit Foods, the group has invested in Bonjour and its manufacturing partner Port Royal to strengthen long-term growth and support expansion in Thailand and abroad.
Today Bonjour is more than a bakery. It is a trusted brand delivering premium French-style bakery, everyday quality, and small moments of happiness to customers.
One connected bakery
Retail stores, our own manufacturing, and a growing franchise network work as one, so a Bonjour pastry tastes the same wherever you find it.
Retail
Warm, friendly stores where our team bakes and serves Bonjour favourites throughout the day.
Quality
Our own production keeps every batch consistent, so the taste you love stays reliable in every store.
Franchise
A growing network of partners brings Bonjour to more neighbourhoods while quality stays the same.
Our Mission
We select quality local and imported ingredients and finish production with advanced frozen dough techniques to hold the Bonjour standard and taste. A home for daily fresh bakery, at prices everyone can enjoy.
From our story to your table
Discover Bonjour favourites, baked fresh every day, and find a bakery near you.
